- Artist Management Div.
- Visual Contents Div.
- Live Entertainment Div.
- Sports & Culture Div.
- Music Div.
- Direct Communication Div.
- Corporate Affairs Div. & Corporate Planning Div.
Artist Management Division
From discovering and developing next-generation stars to managing various talents Having always produced stars who symbolize the times, HoriPro has a long and successful track record when it comes to discovering and developing talents, as exemplified by the “HoriPro Scout Caravan”, started in 1976. Leveraging such experience and achievements, we engage in management activities, aiming to discover hidden raw talents and polish to glow as jewels. With talents who can accommodate various needs, including actors and actresses, singers, variety talents, comedians and idols, we engage in strategic promotional activities through media, including TV, radio, movies, stages, magazines and the Internet.
Visual Contents Division
Creating high-quality video content compatible with various media Exploiting its diverse talents, experienced staff create wide-ranging high-quality video content. The Visual Content Division is involved in everything from planning to production of various video content, including commercial messages, in which HoriPro boasts four decades of experience, TV dramas, variety programs and movies. We also actively create content with the overseas expansion of the Internet and smartphone distribution in mind.
Live Entertainment Division
Providing a wealth of entertainment productions that attract global attention We provide various entertainment productions from classics to new productions, by planning and producing theatrical performances and musicals and putting on performances. Broadway Musical PETER PAN that started in 1981 starring Ikue Sakakibara, has since been staged every summer. We have also produced popular straight plays, including SHINTOKU MARU, THE MIRACLE WORKER, and MUSASHI, and musicals including SWEENEY TODD, JEKYLL AND HYDE, ROMEO AND JULIET (French musical), THRILL ME and LOVE NEVER DIE. Having also invited large-scale Broadway musicals such as the PRODUCERS, HAIRSPRAY and a South African performance, DRUM STRUCK, we have established ourselves as a major stage production company in Japan. Overseas, we have successfully launched Yukio Ninagawa’s productions including MACBETH, CORIOLANUS and CYMBELINE in London and New York. We also produced KING LEAR jointly with the Royal Shakespeare Company. All these experiences helped enhance our international recognition.
Sports & Culture Division
Supporting wide-ranging activities involving athletes and intellectuals We provide multifaceted support to notable figures from intellectual and sports worlds in fields including media exposure, publishing, etc. Focusing primarily on management to enhance the image of critics, writers, scholars, medical doctors, journalists and other intellectuals in their areas of expertise while contributing to their main business, we engage in cultural activities to promote connections between corporations and people and among people themselves through media coverage and events. Our basic policy for active professional athletes is to create an environment where they can concentrate on playing while we deal with the media, etc. We also engage in management activities to expand the post-retirement scope.
Providing music that will be loved throughout the ages We aim to produce high-quality music that defies the boundaries of music genres or major/indie labels. We provide all music planning and production activities, from production of music masters for artists to production of soundtracks and planning of live events. With experience in producing many hits and the ability to plan with the future in mind, we will provide music that will be loved for generations. We will also manage and promote copyright and masters and explore how best to use copyright by digitizing analog masters and music distribution. To participate in the animation business, we manage and develop voice actors/actresses and anime song singers with “Next-Generation Voice Actor/Actress Audition” as part of the ‘HoriPro Talent Scout Caravan. In the license business, we manage various characters and artists’ works and hold exhibitions. We are also engaged in merchandizing, such as planning and producing talent goods, which involves optimally exploiting our strength of managing many talents.
Direct Communication Division
Developing new business on the Internet To deal with diversified media, we create content for movie sites such as Nico Nico Douga and YouTube, manage fan clubs to sell goods featuring our talents and artists, send their latest updates, and engage in an advertising business through Internet blogs, etc. We also aggressively create original DVDs featuring athletes and idles other than our talents and focus on producing content for Internet distribution, expanding smartphone and other types of mobile communication, and developing new information infrastructures, e.g. social media.
Corporate Affairs Division & Corporate Planning Division
Widely support the whole HoriPro Group In addition to promoting artists with strategic thinking and engages in PR activities for programs and works of our talents, the Operations Division establishes an environment for smooth and efficient management and operation of HoriPro, who manages various businesses, from perspectives such as contract management, facility operations and information systems. The Corporate Planning Division underpins the management strategies of the HoriPro Group by promoting activities to develop wide-ranging human resources and international projects for the next generation as well as providing timely information for business management.